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Website privacy notice

 

We are HELEN GOWAR MARKETING LIMITED. We’re a company registered in England and Wales with company number 15356755, whose registered address is 54 St. James Street, Liverpool, England, L1 0AB. In this privacy notice we will refer to ourselves as ·we’, ‘us· or‘our’. We are the Data Controller of the Personal Information we collect, hold, and use about you, as explained in this notice.

You can contact us in any of the following ways:

 

  1. by emailing us at admin@hgmarketingagency.co.uk; or

 

  1. by writing to us at 54 St. James Street, Liverpool England, L1 OAB.

 

We take the privacy, including the security, of Personal Information we hold about you seriously. This privacy notice tells you how we collect Personal Information about you and how we use that Personal Information. You should read this privacy notice carefully so that you know and can understand why and how we use the Personal Information we collect and hold about you .

We do not have a data protection officer but if you have any questions about this privacy notice or issues arising from it, you should contact Helen, who is responsible for matters relating to data protection at our organisation, including any matters in thisprivacy notice. You can contact them using the details set out above.

We may issue you with other privacy notices from time to time, including when we collect Personal Information from you. This privacy notice is intended to supplement these and does not override them.

We may update this privacy notice from time to time. This version was last updated on 2nd July 2024.

 

  1. Key definitions

    1. The key terms used in this privacy notice are defined below, for ease:

 

  1. Data Controller: the organisation or person responsible for deciding how Personal Information is collected, stored and used.

 

  1. Data Processor: a Data Controller may appoint another organisation or person to carry out certain tasks on its behalf in relation to the Personal Information. (This may include hosting of a site containing Personal Information, for example, or providing an email marketing service that facilitates mass distribution of marketing material to a Data Controller‘s customer base).
  2. Personal Information: any information from which a living individual can be identified. It does not apply to information that has been anonymised.
  3. Special Information: certain very sensitive Personal Information requires extra protection under data protection law. Sensitive data includes information relating to health, racial and ethnic origin, political opinions, religious and similar beliefs, trade union membership, sex life, and sexual orientation. It also includes genetic information and biometric information.

 

  1. Details of Personal Information that we collect and hold about you

    1. We will only hold your Personal Information for as long as is necessary. How long is necessary will depend upon the purposes for which we collected the Personal Information and whether we are under any legal obligation to keep the Personal Information (for example, in relation to accounting or auditing records, or for tax reasons). We may also need to keep Personal Information in case of any legal claims, including in relation to any guarantees or warranties that we have provided with the services.
    2. The types of Personal Information we collect about you may differ from person to person, depending on who you are and the relationship between us.

 

  1. Details of Special Information that we collect and hold about you

    1. Special Information is explained in Section 1 above. We do not collect or hold any Special Information about you.

 

  1. We do not collect information from you relating to criminal convictions or offences.

 

  1. Details of how and why we use Personal Information

 

  1. We are only able to use your Personal Information for certain legal reasons set out in data protection law. There are legal reasons under data protection law other than those listed below; but, in most cases, we will use your personal information for the following legal reasons:
    1. Contract Reason: thisis in order to perform our obligations to you under a contract we have entered into with you;

 

  1. Legitimate Interests Reason: this is where the use of your Personal Information is necessary for our (or a third party’s) legitimate interests, so long as that legitimate interest does not override your fundamental rights, freedoms, or interests;
  2. Legal Obligation Reason: this is where we have to use your Personal Information in order to perform a legal obligation by which we are bound; and
  3. Consent Reason: this is where you have given us your consent to use your Personal Information for a specific reason or specific reasons.
  1. As explained in Section 3 above, there are more sensitive types of Personal Information that require higher levels of protection. If we process such sensitive types of Personal lnfom,ation, we will usually do so in the following circumstances:

 

  1. we have your explicit consent;

 

  1. where it is necessary in relation to legal claims;

 

  1. where you have made the Personal lnfom,ation public.

 

  1. So that we are able to provide you with goods and services, we will need your Personal lnfom,ation. If you do not provide us with the required Personal Information, we may be prevented from supplying the goods and services to you.
  2. It is important that you keep your Personal Information up to date. If any of your Personal Information changes, please contact us as soon as possible to let us know. If you do not contact us to keep your infom,ation updated, we may be prevented from supplying the goods and services to you. (For example, if you change address and do not tell us, your goods may be delivered to the wrong address).
  3. Where we rely on consent for a specific purpose as the legal reason for processing your Personal lnfom,ation, you have the right under data protection law to withdraw your consent at any time. If you wish to withdraw your consent, please contact us using the details set out at the beginning of this notice. If we receive a request from you withdrawing your consent to a specific purpose, we will stop processing your Personal Information for that purpose unless we have another legal reason for processing your Personal Information, in which case we will confirm that reason to you.
  4. Weexplain in the table below the different purposes for which we use your Personal Information and, in each case, the legal reason(s) allowing us to use your Personal lnfom,ation. Please also note the following:
    1. if we use the Legitimate Interests Reason as the legal reason for which we can use your Personal Information, we have also explained what that legitimate interest is; and
    2. for some of the purposes, we may have listed more than one legal reason on which we can use your Personal lnfom,ation, because the legal reason may be different in different circumstances. If you need confim,ation of the specific legal reason that we are relying on to use your personal data for that purpose, please contact us using the contact details set out at the start of this privacy notice.

 

Purpose Legal reason(s) for using the Personal Information

 

To register you as a customer Contract Reason

 

Legitimate Interests Reason (in order to offer youother goods, services, and/or digital content which helps us to develop our business)




To manage our contract with you and to notify you of any changes

 

Tocomply with audit and accounting matters

 

To improve the goods, services, and/or digital content that we supply

 

To recommend and send communications to you about goods, services, and/or digital content that you may be interested in. (More details about marketing are set out in section 11 below).

 

To ensure the smooth running and correct operation of our website

 

To understand how customers and visitors to our website use the website and interact wijh ii via data analysis

Contract Reason

 

Legal Obligation Reason

 

Legal Obligation Reason

 

Legitimate Interests Reason (in order to improve the goods, services, and/or digital content for future customers and to grow our business)

 

Legitimate Interests Reason (in order to grow our business) Consent Reason

 

Legitimate Interests Reason (to ensure our websije runs correctly)

 

Legitimate Interests Reason (to improve and grow our business, including our website, and to understand our customers’ needs, desires, and requirements)

  1. Sometimes we may anonymise information you provide to us so that you can no longer be identified from it, and use this for our own purposes. In addition, sometimes we may use some of the information you provide to us together with other people‘s information to give us statistical data for our own purposes. Because this is grouped together with other information and you are not identifiable from that combined data, we are able to use this..
  2. Under data protection law, we can only use your Personal Information for the purposes we have told you about unless we consider that the new purpose is compatible with the purpose(s) we told you about. If we want to use your Personal Information for a different purpose that we do not think is compatible with the purpose(s) we told you about, we will contact you to explain this and provide you with a supplementary privacy notice.

 

  1. Details of how we collect Personal Information and Special Information

    1. We usually collect identity information, contact information, payment information, survey information, marketing information, directly from you when you fill out a form, survey or questionnaire, purchase goods, services, and/or digital content from us, contact us by email, phone, in writing, or otherwise. This includes the Personal Information that you provide to us when you subscribe to our mailing list or enter a competition or survey.
    2. We may receive some of your Personal Information from third parties or publicly available sources. This includes:

 

  1. identity information and contact information from publicly available sources such as Companies House;

 

  1. website, device and technical information from third parties such as analytics providers (e.g. Google)

 

  1. We may also receive website, device, and technical information automatically from technologies such as cookies that are installed on our website.

 

  1. Details about who Personal Information may be shared with

    1. We may need to share your Personal Information with other organisations or people. These organisations include:

 

  1. Third parties who may include:

 

  1. our advisers: such as lawyers, accountants, auditors, insurance companies who are based in the UK;
  2. email platforms which are based in the UK/USA;
  1. Any organisations that propose to purchase our business and assets, in which case we may disclose your Personal Information to the potential purchaser.
  1. Depending on the circumstances, the organisations or people who we share your Personal Information with will be acting as either Data Processors or Data Controllers. Where we share your Personal Information with a Data Processor, we will ensure that we have in place contracts that set out the responsibilities and obligations of us and them, including in respect of security of Personal Information.
  2. We do not sell or trade any of the Personal Information that you have provided to us.

 

  1. Details about transfers to countries outside of the EEA

    1. We do not transfer your Personal Information outside of the EEA.

 

  1. Automated decision-making

    1. ‘Automated decision making’ is where a decision is automatically made without any human involvement. Under data protection laws, this includes profiling. ‘Profiling‘ is the automated processing of Personal Information to evaluate or analyse certain personal aspects of a person (such as their behaviour, characteristics, interests and preferences).
    2. Data protection laws place restrictions upon us if we carry out any automated decision-making (including profiling) that produces a legal effect or similarly significant effect on you.
    3. We do not carry out any automated decision making (including profiling) that produces a legal effect or similarly significant effect on you. If we decide to do this, we will notify you and we will inform you of the legal reason we are able to do this.

 

  1. Your rights under data protection law

    1. Under data protection laws you have certain rights in relation to your Personal Information, as follows:

 

  1. Right to request access: (this is often called ‘subject access’). This is the right to obtain from us a copy of the Personal Information that we hold about you. We must also provide you with certain other information in response to these requests to help you understand how your Personal Information is being used.
  2. Right to correction: this is the right to request that any incorrect Personal Information is corrected and that any incomplete Personal Information is completed.
  3. Right to erasure: (thisis often called the ‘right to be forgotten’).This right only applies in certain circumstances. Where it does apply, you have the right to request that we erase all of your Personal Information.
  4. Right to restrict processing: this right onlyapplies in certain circumstances. Where it applies, you have the right to request that we restrict the processing of your Personal Information.
  5. Right to data portability: this right allows you to request that we transfer your Personal Information to someone else.
  6. Right to object: you have the right to object to us processing your Personal Information for direct marketing purposes. You also have the right to object to us processing Personal Information where our legal reason for doing so is the Legitimate Interests Reason (see Section 4 above) and there is something about your particular situation that means that you want to object to us processing your Personal Information. In certain circumstances you have the right to object to processing where such processing consists of profiling (including profiling for direct marketing).
  1. In addition to the rights set out in Section 9, where we rely on consent as the legal reason for using your Personal Information, you have the right to withdraw your consent. Further details about this are set out in Section 4.
  2. If you want to exercise any of the above rights in relation to your Personal Information, please contact us using the details set out at the beginning of this notice. If you make a request, please note:

 

  1. we may need certain information from you so that we can verify your identity;

 

  1. we do not charge a fee for exercising your rights unless your request is unfounded or excessive; and

 

  1. if your request is unfounded or excessive, we may refuse to deal with your request.

 

  1. Marketing

    1. You may receive marketing from us about similar goods and services, where either you have consented to this or we have another legal reason by which we can contact you for marketing purposes.
    2. However, we will give you the opportunity to manage how or if we market to you. In any email we send you, we provide a link to either unsubscribe or opt out, or to change your marketing preferences. If you have an account with us, you can log in to your account and manage your preferences there too. To change your marketing preferences and/or to request that we stop processing your Personal Information for marketing purposes, you can always contact us on the details set out at the beginning of this notice.
    3. If you request that we stop marketing to you, this will notprevent us from sending communications to you that are not to do with marketing, for example in relation to goods and services that you have purchased from us.
    4. We do not pass your Personal Information on to any third parties for marketing purposes.

 

  1. Complaints

    1. If you are unhappy about the way that we have handled or used your Personal Information, you have the right to complain to the UK supervisory authority for data protection, which is the Information Commissioner‘s Office (ICO). Please contact us in the first instance if you wish to raise any queries or make a complaint in respect of our handling or use of your Personal Information, so that we have the opportunity to discuss this with you and to take steps to resolve the position. You can contact us using the details set out at the beginning of this privacy notice.

  2. Third-party websites

Our website may contain links to third-party websites. If you click and follow those links, they will take you to the third-party website. Those third-party websites may collect Personal Information from you, and you will need to check their privacy notices to understand how your Personal Information is collected and used by them.